Together with the opening of its Dubai store the luxury bridal boutique will be launching a new collection with designer Melwani Couture
DUBAI, UNITED ARAB EMIRATES, 5 DECEMBER 2023: Adamaris Bridal and Fashion Boutique, the Ukrainian bridal brand celebrated for its timeless, elegant, and luxurious wedding gowns, is excited to announce the grand opening of its Dubai flagship boutique in the much-loved Jumeira One district.
Each Adamaris collection created by international designer Elena Pulcheva and Iryna Razumovska, who specializes in sourcing only the best fabrics, is a celebration of traditional luxury and modern femininity and influenced by Elena’s vast design experience while working in Ukraine. Karina Zhosan, a businesswoman, entrepreneur, fashion influencer and TV host has co – founded of the new Dubai boutique.
The collaboration between the entrepreneurial duo, who have a strong influence and expertise in the fashion world and will make the Adamaris Bridal and Fashion Boutique the go-to destination for brides in Dubai. Adamaris dresses are feminine, beautiful, and sophisticated and tell each bride’s individual story through unique design and embellishment.
Celebrated for unique embellishments, the Adamaris team of custom dressmakers’ hand stitch every diamond cut crystal and gemstone to each gown to make each design unique to the next, offering brides an unmatched experience in selecting or designing their dream gown for their dream day.
Each Adamaris dress is entirely unique and carefully handstitched by many of the brand’s specialized seamstresses over a period of seven days to six months until complete and made with the most premium fabrics, stones and embellishment.
Attention to detail is taken throughout every experience at the Adamaris boutique as the expert store assistants are given three months training prior to starting to ensure that every bride is made to feel like they are their only customer.
The launch will not only introduce the brand to the Middle East market but also feature the unveiling of a new collection in partnership with renowned UAE based designer Dina Melwani of Melwani Couture, which is celebrated worldwide for its bright and intricately detailed designs.
Founded in 2015 by creative director Dina Melwani, Melwani Couture has secured its name in the world of international fashion to become well known for creating timeless and classic designs. Dina Melwani’s vision was to celebrate the beauty of today’s intelligent, independent, and strong women through her state-of-the-art gowns, showcasing uniqueness in every hand-embroidered stitch.
Elena Pulcheva, Founder of Adamaris Bridal says, “It’s a magical experience planning and arranging your wedding day, and it’s an honour that so many women have chosen to wear Adamaris Bridal on their special day since we opened our first store in Kyiv, Ukraine. We’re incredibly excited to be expanding to launch our flagship store in Dubai and unveil a new collection with Melwani couture.”
For more information, please visit our website at https://adamaris-bridal.com/.
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